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FROM E-COMMERCE TO
SOCIAL COMMERCE-
REDEFINING THE MARKETING FUNNEL FROM BRANDING
TO CONVERSION

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Ariel Liu, Founder of AQ Marketing

Since 2020, AQ Marketing has helped cross-border brands thrive through tailored digital marketing and PR strategies. From e-commerce leaders like Cider and Cupshe to luxury icons such as Audemars Piguet, Breguet Montres, and Balmain, we deliver comprehensive marketing solutions, including business consulting, branding, social media, influencer & celebrity partnerships, PR, and event marketing.

What sets us apart from traditional marketing agencies is our integration of TikTok Live Streaming—the most dynamic and results-driven social commerce tool today. We use it not only to boost brand awareness and engagement but also to drive real-time sales and deepen customer loyalty through live, interactive experiences.

AQ Marketing is affiliated with Blue Whale Media, a Top 15 Certified TikTok Agency in the U.S., and our founder, Ariel, also serves as an operational partner at Blue Whale. This strategic connection gives us access to exclusive TikTok insights, platform support, and best practices, enabling us to deliver high-ROI, full-funnel campaigns with measurable results.

At AQ, we don’t just market brands—we amplify, energize, and scale them for long-term growth in the fast-evolving digital landscape.

A FULL SERVICE PR AND MARKETING AGENCY

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ELEVATING YOUR BRAND           BY AQ

OUR
SERVICES

BRAND STRATEGY & POSITIONING

DIGITAL MARKETING

Social media strategy & management
Paid media, content creation & ad optimization
Data tracking & conversion analysis

INFLUENCER & CELEBRITY MARKETING

Influencer campaigns & brand activations
Celebrity partnerships & PR gifting
Media outreach & brand amplification

SOCIAL COMMERCE & TIKTOK LIVE

Certified TikTok Live strategy & execution
Social commerce integration & real-time sales
Exclusive platform insights & best practices

CREATIVE DESIGN & BRAND EXPERIENCE

Visual identity, logo & packaging design
Web & UI/UX design for digital growth
Social media templates & brand assets

EXPERIENTIAL & EVENT MARKETING

PR events, pop-ups & brand activations
Product launches & media events
Cultural events & influencer experiences

Branding & rebranding
Market research & demographic targeting
Brand identity & creative direction

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KOKOLU
wundabar
steep
Cider
la ultreia
doggoboop
cupshe
usual wine
hu kitchen
sit stay snack
tala
finn
concept fused
VoCE
carbon38
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NOT JUST BUSINESS PARTNERS,
CLIENTS ARE OUR FAMILY.

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OUR VALUE

At AQ Marketing, we go beyond being a mere agency - we are a family dedicated to the growth and success of our clients. Our unwavering commitment is to support brands in building from 0 to 1, nurturing them with care, and fostering a collaborative environment where we grow together.

With a deep understanding of both Chinese and U.S. markets, we bridge the gap between cultures, enabling brands to achieve remarkable success in diverse markets. Our expertise lies in seamlessly integrating brands into different cultures, crafting effective strategies that resonate with audiences, and unlocking new avenues for growth.

We firmly believe that our clients are not just business partners, but an extension of our family. We are passionate about their dreams and aspirations, and we work tirelessly to bring those visions to life. By providing personalized attention, meticulous guidance, and unwavering support, we empower brands to thrive and flourish.

At AQ Marketing, we are united by a shared purpose - to uplift brands, nurture relationships, and create a legacy of success. Together, we embark on a journey of growth, harnessing the power of collaboration, and celebrating the triumphs that come from working as one cohesive family.

OUR VISION

At AQ Marketing, our vision is to cultivate a thriving and dynamic community, uniting talented individuals and creative minds in a healthy and collaborative environment. We are passionately committed to bringing together exceptional talents and content creators, providing a platform where they can connect, collaborate, and shine.

Our aim is to create a vibrant ecosystem that nurtures innovation and creativity, not only for brands but also for content creators. We envision a community where talents can freely express their unique ideas and skills, pushing the boundaries of what is possible in the realm of marketing.

By fostering this inclusive and inspiring atmosphere, we seek to attract a diverse range of talents and creatives who are passionate about making a difference. Through our collective efforts, we will harness the power of collaboration to deliver extraordinary results for brands and content creators alike.

In this vision, AQ Marketing serves as a catalyst for growth and opportunity, facilitating meaningful connections between talents and brands. We aspire to be the go-to destination where innovative ideas come to life, and where exceptional individuals find the support and resources they need to thrive.

Together, we will build a community that celebrates creativity, embraces diversity, and redefines the boundaries of marketing. By gathering talents and creatives, we will create a space where brands and content creators can collaborate and flourish, driving industry innovation and shaping the future of marketing.

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LOS ANGELES                               TEAM CORES

Arie Liu
Fan Wu, Marketing Director of AQ Marketing

ARIEL LIU

Ariel Liu is a multi-discipline creative who has experience in traditional, broadcast and digital media. She has worked as a creative director for fashion collaborations, as a producer and PR contact at a TV station, event planner, marketer, host, content creator and podcaster. She has a strong presence on both Instagram and the Chinese social media platform Little Red Book.

With her skillset and cross-cultural relationships, she’s sup-ported the successful products and services launches for brands like Ocean Spray, Elta MD, Viva Naturals, Solestage, DineLA, Healthish, Frankie Bikini and Abercrombie in international markets.

FAN WU

Fan Wu has a passion to help build up small businesses and a resume working with the high-est level corporate names to back it up. With a background in integrated and influencer mar-keting, social media manage-ment, DTC branding strategy, and event management, the world is her oyster.

She famously attended the Chi-nese TV show An Exciting Offer and won first. During her stint with acclaimed firm Weber Shandwick Worldwide, she worked on multidisciplinary te-ams for clients such as Amazon, Qualcomm, Mastercard, Hyatt, Zwilling and Hollister, and help-ed them launch and thrive in China. 
Cayla Wang
xinyan xu

CAYLA WANG

Cayla Wang is a management professional with an abundance of expertise in FMCG (fast-moving consumer goods). Quick on her feet, forward-thinking, and focused on creativity, her experience in 0-1 branding ma-nagement, marketing campaign management, social media ope-rations and marketing content creation and curation are unri-valed.

During her tenure at top-tier firm Ogilvy, she was responsible for launching annual brand campaigns, product design and digital marketing campaigns for clients such as Bose, Coca-Cola, Spring, Lemon Dou and more.

XINYAN XU

Xinyan Xu has a creative and production-focused background working for every major firm. As a senior art director, his work experience has taken his to agencies like Ogilvy, BBDO, Bates CHI & Partners and M&C Saatchi where his creative freedom thrived through clients like Coca-Cola, Sprite, AliExpress, Nivea, Land Rover and more.

His experience in fashion, beauty and FMCG includes graphic design, brand design, packaging design, print ads, videos, traditional media and online media.

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SHANGHAI                                     TEAM CORES

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JOIN
AQ
SOCIETY

JOIN OUR EXCLUSIVE LONG-TERM COLLABORATION PROGRAM FOR
CONTENT CREATORS AND INFLUENCERS

Our growth-oriented Long-Term Collaboration Program for content creators will benefit you from fixed pay rates that increase as your influence grows. Collaborate with renowned brands, connect with a vibrant community, and shape the future of creative influence. Let's grow together and achieve new heights in your content creation career.

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